CR: Smartphone market in India declines in Q3 as iPhone 13 becomes best-selling model
Counterpoint Research published its quarterly analysis of the smartphone market in India. The numbers for Q3 2021 discovered an 11% universal decline in sales on a every year basis – right all the way down to forty five million units. This is the primary every year decline for the July-September length in India, in the main because of pent-up demand from Q3 2021, in addition to decrease call for in Q2 2022 because of the worldwide macroeconomic state of affairs.
In the 3-month length, Xiaomi remained on top, however Samsung controlled to shut the space because the Korean company become some of the few to reap annual growth. Apple reached its maximum percentage ever in India at five%, and the iPhone 13 from 2021 have become the best-promoting version in Q3.
The marketplace exited with excessive stock in Q2 2022, which cause modest demand withinside the following length, discovered Prachir Singh, Senior Research Analyst at Counterpoint. The entry-tier and price range segments have been maximum impacted, and the “negative macroeconomic conditions” will preserve in Q4 as well.
According to the report, 32% of all smartphones have been 5G-enabled. Expectations are the 5G phones’ percentage to develop even extra as India starts its 5G rollout and customers are keen to improve their gadgets.
Featurephone sales sank 24%, bringing the overall decline of mobile handset shipments to 15% YoY. The present day monetary state of affairs influences in the main low-income households, or “bottom-of-the-pyramid customers”, as Counterpoint placed it. The chief in featurephones has been itel for 3 years in a row and this remained unchanged in Q3 2021.
Xiaomi’s declining lead is in the main because of the low demand for midrangers and entry-level phones. Samsung controlled to shut the lead with appealing gives for Galaxy M and Galaxy F smartphones, at the same time as vivo got here in 0.33 with robust income of the V collection and the iQOO sub-brand.
Transsion ought to have climbed to 5th region if we depend all of the manufacturers beneathneath one umbrellar. The conglomerate that owns itel, Infinix and Tecno recorded 12% of the sales, pushed with the aid of using robust call for for the Tecno Pop five LTE and Spark Go 2022 – each gadgets are withinside the sub-INR8,000 price range.